9.2.1 Standard advocacy strategy format

Title of issue and strategy:
Date finalised:
Expected duration of strategy:
Status update:

  1. Problem(s)
  2. Goal
  3. Specific objectives
  4. Rationale for CARE advocacy
  5. Targets
  6.  Power analysis
  7.  Allies/opponents/working in coalition
  8.   Messages
  9.   Tools/actions
    o        Research
    o        Policy development
    o        Lobbying
    o        Media
    o        Popular mobilisation
    o        Funding of others
  10. Opportunities and events
  11.  Human and financial resources
  12.  Risk management
  13.  Monitoring and evaluation

Source: Adapted from Oxfam GB